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James Wood

Gaming for Good

Help James raise 100!

I’m gaming for good for families facing baby loss

I’ve committed to gaming for good 2hours a day, for every much-loved baby sadly not here today.

Sands ensure that everyone affected by the loss of a baby gets the support they need and deserve when facing the toughest of times. They campaign for change, provide training for midwives and healthcare professionals, and support research so that fewer babies die and so that less families experience the tragedy of losing their baby. Anything you are able to donate means so much.

Thank you.

£10 - could provide a hand and footprint kit to help create memories.

£20 - could provide a bereaved family with a memory box to help create and keep safe precious and lasting memories of their baby.

£35 - could answer a call from someone reaching out for support who has been through pregnancy loss or the death of a baby.

£100 - could help ensure every hospital in the UK has a dedicated Sands volunteer to help healthcare professionals access our training, guidance and support.

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Reason on why im fundraising

Saturday 21st Feb
Our world changed forever for me and my wife when I held our precious daughter, Freya, knowing we would never get to watch her grow, hear her first laugh, or see her take her first steps. Freya was stillborn. The silence in that delivery room, after months of anticipation and love, was deafening. What should have been one of the happiest moments of our lives became the hardest.
The grief was overwhelming. It felt like a physical weight  heavy, relentless, and impossible to escape. We cried together, sat in silence, and tried to make sense of a loss that made no sense at all. Simple things like walking past prams in the street, hearing a baby cry, or seeing pregnancy announcements on social media became painful reminders. We felt isolated, even though we knew we weren't alone. The world kept moving, but ours had stopped.
Thats why Sands didn't just offer support they gave us hope. They reminded us that our feelings were valid, that Freya's life  however brief – mattered deeply, and that we weren't expected to "move on" or "get over it." They helped us honour her memory while slowly learning to carry our grief forward.
That's why, years later, I'm fundraising for Sands. Every donation helps them continue their vital work: supporting bereaved families, funding research to prevent future losses, improving maternity care, and breaking the silence around stillbirth and neonatal death. They create a world where fewer babies die and where no parent ever feels alone in their grief.
Thank You.